The new distribution revolution: Why ChatGPT may be the next great growth platform

There is no opting out of the game. You have to play the game, and it's better to be early than to be super late to this game, especially if you are a startup.

Traditional growth channels like SEO, paid advertising, and social media have reached saturation. As costs rise and organic reach declines, a new distribution opportunity is emerging that could fundamentally reshape how startups compete and grow. Brian Balfour, founder of Reforge and former head of growth at HubSpot, reveals why the next six months coul…